Sample Projects & Demo builds
*(NB: All datasets used herein are AI-fabricated based on prior industry knowledge and what’s available open-source on the web.)
AI agent MVP (includes HTML demo, tests, and JSON that can be uploaded to n8n – link opens Google Drive; you MUST download the entire folder to run it)
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What it does:
Inbound lead triage & routing;
scores, enriches, and routes inbound + PLG signups the moment they arrive, so SDRs work the right accounts first, and no high-fit lead sits idle. - Key metrics: Speed-to-lead, MQL→SAL.
- Designed to serve: Sales.
Intent-Scoring & Routing Simulator (built in Lovable, to demonstrate my approach).
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What it does:
Synthesizes account intent, contact intent, LinkedIn engagement, first-party web data, CRM signals and ICP fit into one tunable score, then routes each account to the right motion. - How it works: Move the weight sliders to see routing, micro-ICP, and tier mix respond in real time.
At in-house roles
At Agile Data Engine (ADE), where I owned the entire marketing function, including 2 website redesigns and implementing an ABM program during my tenure.
Blog posts:
- How to enhance data quality for AI & ML initiatives.
- How airports can use Agile Data Engine to improve passenger experience.
Customer cases:
At Claned, where I owned content marketing, communications, website, and SEO strategy, among other responsibilities.
Blog post: How to use blended learning to teach three courses concurrently.
Full brand texts, story, about us, and individual tool flavor texts for Sumo.app.
From consulting/freelance projects
For Witted:
For Xolo, a series of blog posts:
Blog post for MaestroLabs (formerly Flowrite):
Blog Posts for OGOShip:
- 5 e-commerce trends to look forward to in 2020.
- Top 3 action items any growth-focused e-commerce owner should be doing.
- How 3PL helps e-commerce managers with resourcing.
